Building on existing frameworks sparks creativity from "summary" of The Creative Curve by Allen Gannett
When we look at some of the most iconic creations of our time, we often discover a common thread - they were built upon existing frameworks. Take the iPhone, for example. It wasn't the first smartphone on the market, but it revolutionized the industry by taking what already existed and improving upon it. This concept is not limited to technology; it can be seen in art, music, literature, and virtually every other creative field. By starting with a foundation that is already familiar to the audience, creators can make their work more accessible and engaging. When we see something that is reminiscent of what we know and love, we are more likely to be drawn in and intrigued. This familiarity can serve as a launching pad for innovation and creativity, allowing creators to push boundaries and explore new ideas within a framework that is already established. Building on existing frameworks also allows creators to tap into the power of nostalgia. By evoking memories and emotions associated with something that already exists, creators can create a sense of connection and resonance with their audience. This can be a powerful tool for sparking creativity and inspiring new ideas. Moreover, building on existing frameworks can help creators stand out in a crowded market. By taking something that is already popular or successful and putting a unique twist on it, creators can carve out their own niche and attract a dedicated following. This can be a more effective strategy than trying to reinvent the wheel, as it allows creators to leverage the existing popularity and success of a particular framework.- Building on existing frameworks is a powerful way to spark creativity and innovation. By starting with a foundation that is already familiar to the audience, creators can make their work more accessible, tap into the power of nostalgia, and stand out in a crowded market. This approach allows creators to push boundaries and explore new ideas within a framework that is already established, ultimately leading to more engaging and impactful creations.
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