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Don't succumb to the framing effect from "summary" of The Art of Thinking Clearly by Rolf Dobelli

The framing effect is a common pitfall that can lead us astray in decision-making. It occurs when we are swayed by the way information is presented to us, rather than focusing on the actual content. We often make different choices based on how a situation is framed, even if the underlying facts remain the same. For example, when a product is advertised as being "95% fat-free," we are more likely to buy it than if it is described as containing "5% fat." Both statements convey the exact same information, but the framing affects our perception of the product. This cognitive bias can influence our decisions in all areas of life, from consumer choices to financial investments. To avoid falling prey to the f...
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    The Art of Thinking Clearly

    Rolf Dobelli

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