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Negotiating deal terms requires skill from "summary" of The Art of Startup Fundraising by Alejandro Cremades

Negotiating deal terms is a critical aspect of startup fundraising. It requires a certain level of skill and finesse to navigate the complexities of the negotiation process. As a founder, you need to be able to effectively communicate your value proposition and articulate why your startup is worth investing in. This involves understanding the investor's perspective and addressing any concerns they may have. One key skill in negotiating deal terms is being able to strike a balance between advocating for your startup's interests and being willing to compromise on certain terms. It's important to have a clear understanding of what you are willing to concede on and what terms are non-negotiable. This requires a high level of emotional intelligence and the ability to read the room during negotiations. ...
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    The Art of Startup Fundraising

    Alejandro Cremades

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