Leverage social proof to build trust from "summary" of The 1-Page Marketing Plan by Allan Dib
Social proof is a powerful tool that can be used to build trust with potential customers. When people see that others have had positive experiences with a product or service, they are more likely to trust that they will have a positive experience as well. This is why it is so important to leverage social proof in your marketing efforts. There are many different ways to use social proof to build trust. One common strategy is to showcase testimonials from satisfied customers. When potential customers see that others have had a good experience with your product or service, they are more likely to trust that t...
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