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Make your message relatable and relevant from "summary" of Talk Like TED by Carmine Gallo
To make your message resonate with your audience, you must first understand their needs and interests. You need to put yourself in their shoes and consider what they care about, what motivates them, and what challenges they face. By doing so, you can tailor your message to address their specific concerns and make it more relatable to them. When crafting your message, you should focus on telling stories that your audience can connect with on a personal level. Stories have the power to evoke emotions and create a sense of empathy, making your message more engaging and memorable. By sharing relatable anecdotes and experiences, you can establish a deeper connection with your audience and make your message more relatable to them. In addition to making your message relatable, you also need to ensure that it is relevant to your audience's interests and needs. This means providing information and insights that are valuable and useful to them. By addressing topics that are timely and important to your audience, you can capture their attention and keep them engaged throughout your presentation. Moreover, you should strive to make your message easy to understand and digest. Avoid using jargon or complex language that may confuse or alienate your audience. Instead, use simple and clear language that everyone can follow. By presenting your ideas in a straightforward manner, you can ensure that your message is easily understood and retained by your audience. Finally, you should always consider the context in which you are delivering your message. Take into account the cultural background, beliefs, and values of your audience, as well as the current social and political climate. By tailoring your message to fit the specific context in which it will be received, you can increase its relevance and impact on your audience. By making your message relatable and relevant to your audience, you can increase their engagement and ensure that your ideas leave a lasting impression. Remember to consider your audience's needs and interests, tell compelling stories, provide valuable insights, use simple language, and adapt your message to the specific context in which it will be delivered. By following these principles, you can effectively communicate your ideas and inspire action in your audience.
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