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Superconnectors focus on quality over quantity from "summary" of Superconnector by Scott Gerber,Ryan Paugh

Superconnectors understand the importance of building strong, meaningful relationships. Rather than focusing on amassing a large number of contacts, they prioritize the quality of their connections. This approach allows them to cultivate deeper, more authentic relationships that are built on trust and mutual respect. By placing emphasis on quality over quantity, superconnectors are able to invest more time and energy into nurturing their relationships. Instead of spreading themselves thin across a vast network, they choose to devote their resources towards fostering strong, lasting connections with a select group of individuals. This strategy enables superconnectors to truly understand the needs, goals, and interests of their contacts. By taking the time to listen and engage with others on a deeper level, they are better equipped to provide value and support when it is needed. This level of care and attention not only strengthens the bond between them and their contacts but also sets them apart as reliable and trustworthy allies. In contrast to those who prioritize quantity, superconnectors value the quality of their interactions over the sheer number of contacts in their network. They understand that a smaller, more intimate circle of connections can often yield greater results than a vast but shallow network. By focusing on quality, superconnectors are able to leverage their relationships more effectively, leading to more meaningful collaborations and opportunities.
  1. By choosing to focus on quality over quantity, superconnectors are able to establish themselves as respected and valued members of their network. Their genuine interest in others, coupled with their ability to provide meaningful support and value, sets them apart as connectors who can truly make a difference in the lives of those around them.
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Superconnector

Scott Gerber

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