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Using language that resonates with others is key from "summary" of Supercomunicadores by Charles Duhigg
Communication is not just about talking—it's about connecting. And the key to effective communication lies in using language that resonates with others. When we speak in a way that aligns with the values, beliefs, and emotions of our audience, we create a powerful connection that can move hearts and minds. Think about it this way: if you were speaking to someone in a language they didn't understand, how effective would your message be? The same principle applies when we use language that doesn't resonate with our audience. It's like speaking a foreign language to them—it just doesn't land. To truly connect with others, we must speak their language. This means understanding their perspectives, beliefs, and emotions, and tailoring our languag...
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