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Law 13: When asking for help, appeal to people’s selfinterest from "summary" of Summary of the 48 Laws of Power by Instaread

Law 13 states that when you need assistance from others, it is crucial to appeal to their self-interest. People are naturally inclined to prioritize their own needs and desires above others, so framing your request in a way that benefits them will increase the likelihood of receiving their help. By highlighting how helping you will ultimately benefit them, individuals are more likely to be motivated to assist you. One way to appeal to someone’s self-interest is by emphasizing how helping you aligns with their own goals or objectives. By demonstrating that supporting you will help them achieve their own aspirations, you make it easier for them to justify assisting you. This creates a win-win situation where both parties stand to benefit from the collaboratio...
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    Summary of the 48 Laws of Power

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