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The launch of innovative products like the iMac and iPod solidified Apple's position in the market from "summary" of STEVE JOBS by WALTER. ISAACSON

Steve Jobs always had a keen eye for innovation. He understood that in order for Apple to maintain its position in the market, it needed to continuously push the boundaries of what was possible. This led to the development of groundbreaking products like the iMac and iPod. The iMac, with its colorful design and user-friendly interface, was a game-changer in the world of personal computers. It appealed to a whole new demographic of consumers who were drawn to its sleek aesthetics and intuitive functionality. The iMac not only revitalized Apple's brand image but also solidified its reputation as a company that was not afraid to take risks and think outside the box. Similarly, the iPod revolutionized the way pe...
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    STEVE JOBS

    WALTER. ISAACSON

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