Setting stretch goals can lead to higher achievement from "summary" of Smarter Faster Better by Charles Duhigg
In the world of goal-setting, there is a prevailing idea that setting ambitious goals can push individuals and teams to achieve higher levels of success. This concept, often referred to as setting stretch goals, is based on the belief that aiming high can lead to increased motivation, creativity, and productivity. When people set goals that are challenging, even seemingly unattainable, they are more likely to push themselves beyond their comfort zones and discover new ways of thinking and working. This can ultimately result in higher levels of achievement than if they had set more easily achievable goals. Research shows that individuals and teams who set stretch goals are more likely to innovate and find creative solutions to problems. This is because when people are faced with a challenging goal, their brains are forced to think in new ways and consider different approaches to achieving that goal. This can lead to breakthroughs and advancements that may not have occurred if the goal had been more modest. In essence, setting stretch goals can spark a sense of urgency and drive that propels individuals and teams to new heig...
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