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Strive for excellence in everything you do from "summary" of Shoe Dog by Phil Knight
The idea of always giving your best effort, of pushing yourself to be the best you can be, is a common theme throughout the story. It's a concept that is ingrained in the company's culture from the very beginning, and it's something that Knight himself embodies in everything he does. Whether it's building his business, creating a new product, or striking a deal, Knight always strives for excellence. From the very start, Knight is determined to create a company that is different from the rest, one that stands out from the competition. He knows that in order to succeed, he has to be better than the rest - he has to strive for excellence in everything he does. This mindset is what drives him to push himself and his team to be the best they can be, to never settle for mediocrity. Knight's relentless pursuit of excellence is what sets Nike apart from its competitors. It's what drives the company to constantly innovate, to push the boundaries of what is possible. It's this commitment to excellence that has allowed Nike to become one of the most successful companies in the world, a brand that is recognized and respected around the globe. But striving for excellence is not always easy. It requires hard work, dedication, and a willingness to push yourself beyond your comfort zone. It means setting high standards for yourself and never settling for anything less. It means constantly seeking to improve and grow, to learn from your mistakes and use them as opportunities for growth.- The concept of striving for excellence in everything you do is about more than just achieving success - it's about personal growth and fulfillment. It's about pushing yourself to be the best you can be, to reach your full potential. And that, perhaps, is the true essence of excellence.
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