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Show empathy and understanding from "summary" of Secrets of Closing the Sale by Zig Ziglar
Empathy and understanding are essential components of effective communication. To truly connect with others, you must be able to see things from their perspective. This requires putting yourself in their shoes and trying to understand their thoughts, feelings, and motivations. When you show empathy, you are showing that you care about the other person and that you are willing to listen to their concerns. This can help build trust and rapport, which are crucial in any sales situation. Understanding is also key in...
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