Use repetition for emphasis and reinforcement from "summary" of Resonate by Nancy Duarte
Repetition is a powerful tool when used effectively in communication. By repeating key messages or themes throughout a presentation, you can emphasize their importance and reinforce them in the minds of your audience. Just as a catchy jingle in a commercial can stick in your head long after you've heard it, repeated messages in a presentation can leave a lasting impact on your listeners. When you repeat a message, you are essentially telling your audience, "This is important. Pay attention." Repetition helps to drive home key points and make them more memorable. It's like hammering a nail into a piece of wood - the more times you hit it, the deeper it goes. By repeating your message, you are driving it home and ensuring that it resonates with your audience. Repetition can also help to reinforce the overall structure of your presentation. By revisiting key themes or ideas throughout your talk, you create a sense of continuity and coherence. This can help to guide your audience through your presentation and make it easier for them to follow along and understand your message. However, it's important to use repetition judiciously. Overdoing it can have the opposite effect and turn your audience off. You don't want to beat them over the head with the same message so many times that they tune out. Instead, use repetition strategically to drive home your most important points and reinforce your key messages without overwhelming your audience. In summary, repetition is a powerful tool that can be used to emphasize and reinforce key messages in a presentation. By repeating key themes or ideas throughout your talk, you can drive home important points, make them more memorable, and create a sense of coherence and continuity. Just remember to use repetition judiciously and strategically to maximize its impact without overwhelming your audience.
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