Surveillance capitalism from "summary" of Radical Technologies by Adam Greenfield
Surveillance capitalism is the engine that drives the vast majority of the digital services we use every day. At its core, this concept involves the extraction of behavioral data from users in order to predict and influence their future actions. In essence, our every click, swipe, and interaction online is meticulously recorded, analyzed, and used to shape the content we see and the decisions we make. This process is carried out by tech giants like Google and Facebook, who have mastered the art of turning our personal information into profit.
By constantly surveilling our digital activities, these companies are able to create highly detailed profiles of each user, allowing them to target advertisements with incredible precision. This not only maximizes their advertising revenue but also gives them unprecedented power to manipulate our thoughts, desires, and behaviors. In this way, surveillance capitalism has fundamentally transformed the relationship between individuals and technology, turning us into mere sources of data to be exp...
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