Changing demographics of TV audiences from "summary" of Primetime 1966-1967 by Thom “Beefstew” Shubilla
The landscape of television audiences was shifting during the 1966-1967 primetime season. Viewership was no longer dominated by a single demographic; instead, there was a diverse array of people tuning in to watch their favorite shows. This change was due in part to the increasing popularity of color TV sets, which were becoming more affordable and accessible to a wider range of households. As a result, television networks had to adapt their programming to appeal to this new, varied audience. Shows began to feature more div...
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