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Use stories to make complex ideas accessible from "summary" of Presenting to Win by Jerry Weissman
Complex ideas can be difficult for an audience to grasp. They may be filled with jargon, technical terms, or abstract concepts that can leave listeners feeling confused or overwhelmed. To make these ideas more accessible, it is essential to break them down into simpler, more relatable terms. One effective way to do this is by using stories. Stories have a unique ability to engage an audience on an emotional level, making the information being presented more relatable and easier to understand. By incorporating stories into a presentation, presenters can provide real-life examples that illustrate complex concepts in a more tangible way. These stories can help to bridge the gap between abstract ideas and practical applications, making it easier for listeners to connect with the material being presented. Additionally, stories can help to humanize the information being discussed, making it more ...
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