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Gain confidence by focusing on audience needs from "summary" of Presenting to Win by Jerry Weissman
To gain confidence when presenting, shift your focus from yourself to your audience. By understanding and addressing their needs, you can tailor your message to resonate with them. This not only demonstrates empathy and consideration but also shows that you are invested in providing value to your audience. When you prioritize the needs of your audience, you become more attuned to what they are looking for and what will truly resonate with them. This allows you to craft your message in a way that is relevant and impactful, increasing the likelihood of a successful presentation. By focusing on audience needs, you can also build credibility and trust with your listeners. When they see that you are speaking directly to their concerns and interests, they are more likely to engage with your message and view you as a credible source of information. Additionally, addressing audience needs helps you to anticipate and address potential objections or questions that may arise during your presentation. By proactively addressing these concerns, you demonstrate your expertise and preparedness, further boosting your confidence in delivering your message effectively.- By shifting your focus to the needs of your audience, you can gain confidence in your presentation skills and increase the impact of your message. This approach not only benefits your audience but also helps you to establish yourself as a knowledgeable and effective communicator.
