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The anticipation of rewards can enhance performance from "summary" of Payoff by Dan Ariely

Anticipating rewards creates a powerful psychological drive that can significantly boost performance. When individuals expect a reward, whether intrinsic or extrinsic, they often experience heightened motivation. This motivation translates into increased effort and focus, as the brain gears up for the anticipated outcome. The promise of a reward activates the brain's reward pathways, releasing dopamine, a neurotransmitter associated with pleasure and reinforcement. This biochemical response not only enhances mood but also sharpens cognitive functions, including memory and decision-making. As people become more engaged in their tasks, they often exhibit greater creativity and problem-solving skills. The nature of the reward matters. Clear, attainable goals paired with well-defined rewards can lead to even more pronounced improvements in performance. When individuals have a specific target in mind, they are mor...
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    Payoff

    Dan Ariely

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