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Context influences how we perceive rewards and satisfaction from "summary" of Payoff by Dan Ariely
Human perception of rewards and satisfaction is profoundly shaped by the surrounding environment and circumstances. When individuals encounter a reward, their interpretation is not solely based on the reward itself but is intricately linked to the context in which it is presented. For instance, a monetary bonus may evoke different feelings based on the expectations set by previous experiences or social comparisons. If one receives a bonus while colleagues receive less, the satisfaction derived from the bonus can significantly increase. Social contexts play a pivotal role as well. Celebrating a personal achievement in a communal setting enhances the experience, while solitary c...
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