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Leverage social proof from "summary" of Os Segredos da Persuasão: Guia definitivo de como influenciar pessoas e conseguir o que quiser by Igor Silva
The concept of leveraging social proof is a powerful tool in the art of persuasion. Social proof refers to the idea that people will conform to the actions of others under the assumption that those actions are reflective of the correct behavior. By utilizing social proof, you can influence people's decisions and behaviors by demonstrating that others have already taken the desired action. Humans are social creatures by nature, and we tend to look to others for cues on how to behave in certain situations. When people see that others are engaging in a particular behavior, they are more likely to follow suit. This is because we have a subconscious desire to fit in and be accepted by our peers. There are several ways to leverage social proof in order...
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