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Establish credibility from "summary" of Os Segredos da Persuasão: Guia definitivo de como influenciar pessoas e conseguir o que quiser by Igor Silva
To be persuasive, you must first establish credibility with your audience. This means demonstrating that you are knowledgeable, trustworthy, and reliable in your field. People are more likely to listen to and be influenced by someone who they believe is an expert or has valuable insights to offer. One way to establish credibility is to provide evidence of your expertise. This could include sharing your qualifications, credentials, or past experiences that illustrate your knowledge and success in the subject matter. By showcasing your expertise, you are showing your audience that you are worth listening to and can be trusted to provide accurate information. Another important aspect of credibility is building trust with your audience. Trust is essential for persuasion because people are more likely to be influenced by someone they trust. Building trust can be achieved b...
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