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Honesty is crucial in building lasting relationships from "summary" of O Poder Da Persuasão by Robert B. Cialdini

Honesty plays a fundamental role in the establishment of lasting relationships. When we are honest in our interactions with others, we are building a foundation of trust that is essential for the relationship to flourish. People are more likely to feel comfortable and secure in a relationship where honesty is valued, as they know they can rely on the truthfulness of the other person. Honesty also fosters open communication between individuals. When we are truthful with others, we are more likely to express our thoughts and feelings openly, leading to a deeper understanding and connection with the other person. This open communication allows for the resolution of conflicts and the strengthening of the relationship....
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    O Poder Da Persuasão

    Robert B. Cialdini

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