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Establish your expertise and authority in your field from "summary" of O Código da Persuasão by Christophe Morin,Patrick Renvoise
To successfully persuade others, you must demonstrate your mastery and credibility in your chosen field. By establishing yourself as an expert, you can gain the trust and respect of your audience. This requires showcasing your knowledge and experience through your actions and words. One way to demonstrate your expertise is by providing valuable insights and information that are relevant to your field. This can be done through sharing case studies, research findings, or practical tips that showcase your deep understanding of the subject matter. By offering valuable content, you can position yourself as a trusted authority in your field. Another important aspect of establishing your expertise is by showcasing your credentials and achievements. This can include highlighting your educational background, professional experience, certifications, awards, or any other relevant accomplishme...
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