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Establishing rapport is the first step in persuasion from "summary" of Manual de persuasão do FBI by Marvin Karlins ,Jack Shafer

Establishing rapport is crucial in the process of persuasion. It is the initial step in building a connection with the person you are trying to influence. By establishing a positive relationship, you create a foundation of trust and credibility that is essential for successful persuasion. Rapport allows you to establish a sense of commonality with the other person, making them more receptive to your ideas. People are more likely to be persuaded by someone they like and trust, so building rapport is key to gaining their cooperation. This can be done through various techniques such as mirroring body language, active listening, and finding common interests. Mirroring body language involves subtly mimicking the other person's gestures, posture, and facial expressions. This can help create a sense of similarity and trust between you and the other person. Active listening involves fully engaging with the person, showing genuine interest in what they have to say, and responding appropriately. Finding common interests is another effective way to establish rapport. By identifying shared experiences, beliefs, or values, you can create a sense of connection that makes the other person more open to your ideas. This can help create a positive emotional connection that enhances your persuasive efforts. In the world of persuasion, establishing rapport is like laying the groundwork for a successful outcome. It sets the tone for the interaction and paves the way for effective communication. Without rapport, your efforts to persuade may fall flat, as the other person may be resistant or skeptical of your message.
  1. Establishing rapport is a critical first step in the process of persuasion. It creates a strong foundation of trust and connection that is essential for influencing others. By building rapport through techniques such as mirroring body language, active listening, and finding common interests, you can increase the likelihood of successfully persuading others to your point of view.
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Manual de persuasão do FBI

Marvin Karlins

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