Language in business settings can shape organizational values and norms from "summary" of Language in Business, Language at Work by Erika Darics,Veronika Koller
The language used in business settings plays a crucial role in shaping organizational values and norms. Through the use of specific language practices, businesses can communicate their beliefs, attitudes, and expectations to employees, customers, and other stakeholders. For example, the use of formal language in communication can convey a sense of professionalism and hierarchy within an organization. Moreover, language can be used to establish and reinforce organizational norms and values. By consistently using certain words and phrases to describe desired behaviors or outcomes, businesses can create a shared understanding of what is expected of employees. For instance, a company that emphasizes the value of teamwork may use language that pr...
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