Audio available in app
Provide value to your audience before asking for anything in return from "summary" of Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
The idea behind providing value to your audience before asking for anything in return is simple: give, give, give, and then ask. It's all about building relationships and trust with your audience, showing them that you care about their needs and interests before trying to sell them something. Think of it like a boxing match – you start by jabbing, throwing out helpful and engaging content that resonates with your audience. These jabs could be anything from entertaining videos to informative blog posts or inspiring quotes. The key is to provide value that is relevant and valuable to your audience, something that they will appreciate and find useful. By consistently delivering these jabs, you are showing your audience that you are invested in them and their well-being, that you are not just out to make a quick buck. Once you have established a solid rapport with your audience through these jabs, you can then throw in the right hook – the ask. This is where you make your sales pitch, promote your product or service, or ask your audience to take a specific action. But remember, the right hook is only effective if you have set it up properly with a series of well-executed jabs. If you try to go for the sale too soon, without first providing value and building trust, you are likely to turn off your audience and lose their interest. It's all about giving before you can expect to receive. So, keep jabbing, keep providing value, and when the time is right, throw in that right hook. Your audience will thank you for it, and your business will reap the rewards.
Similar Posts
Sales success requires a willingness to take risks
To be successful in sales, you must be willing to take risks. This means being bold and daring in your approach to achieve your...
Challenge yourself to overcome your fears and limitations
In all of us, there lies the potential for greatness. Yet, too often, we allow our fears and limitations to hold us back from r...
Guide the conversation with wellcrafted questions
The art of question-based selling lies in the ability to direct the conversation through the strategic use of well-crafted ques...
Every interaction is an opportunity to sell
When we think of sales, we often picture a transaction between a seller and a buyer. We envision a negotiation, a pitch, or a c...
Leverage your introspective nature to prepare for sales conversations
When it comes to preparing for sales conversations, introverts have a unique advantage. Their introspective nature allows them ...
Emotional responses: driving behavior
Emotional responses play a crucial role in driving behavior. Our actions and decisions are heavily influenced by our emotions, ...
Selling is a crucial part of our daily lives
Selling isn't just about pitching products or services; it's about persuading, convincing, and influencing others in various as...
Using storytelling can captivate and persuade an audience
Storytelling has the power to captivate and persuade an audience in a way that simple data or facts cannot. When we tell a stor...
Providing evidence and logical reasoning strengthens persuasion
When it comes to persuasion, one of the most powerful tools at our disposal is providing evidence and logical reasoning. By pre...
The primitive reptilian brain is focused on survival
The primitive reptilian brain is constantly scanning our environment, looking for threats and opportunities for survival. This ...
