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Cultivating influence requires a deep understanding of human nature from "summary" of Influence by Robert B. Cialdini, PhD
To be successful in cultivating influence, one must possess a profound understanding of human nature. This understanding is essential because it allows individuals to tap into the fundamental psychological principles that guide human behavior. By grasping these principles, one gains insight into why people act the way they do and what motivates their decisions. Human nature is complex and multifaceted, encompassing a wide range of emotions, desires, and biases. To effectively influence others, one must be able to navigate this complexity and adap...
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