Utilize personal strengths from "summary" of How To Be A GREAT Salesperson...By Monday Morning! by David R Cook
The topic of utilizing personal strengths is important to success in sales. Everyone has different strengths that can be recognized and utilized in order to maximize their sales potential. Understanding and leveraging one's individual abilities can make a real difference in sales performance.- Great salespeople know how to adjust their approaches depending on the situation. Identifying your individual strengths means having more knowledge and control over how to interact with different types of customers. Leverage your strengths to better understand and meet the needs of each unique buyer.
- When utilizing personal strengths, think about what sets you apart from other people and make it work for you when dealing with customers. You may be creative, logical, persuasive or analytical - whatever it is, use it to your advantage and thoroughly explain it to your clients that this is what makes you special.
- To be a successful salesperson, identify and utilize your personal strengths to maximize your success. Take stock of your talents and abilities and find ways to use them in the selling process. Analyze how you can utilize every bit of these qualities during the customer interaction to achieve an effective outcome.
- Being aware of who you are as a person and leveraging off your individual skillset will help you to better guide conversations and build relationships with customers. People respond positively if they sense that someone understands them and is taking their concerns seriously, so be sure to emphasize those aspects of yourself.
- Don't forget to contribute your own opinions and ideas by confidently and persuasively presenting them. This helps foster new solutions and build relationships between client and salesperson. Taking risks shows confidence and courage, which are both immensely beneficial qualities when it comes to successful selling.
