Offer incentives for customers to refer others from "summary" of Growth Hacker Marketing by Ryan Holiday
Encourage your existing customers to spread the word about your product or service by providing them with incentives to refer others. This can be a highly effective strategy for driving growth, as satisfied customers are often more than happy to recommend your business to their friends and family.
By offering incentives for referrals, you are not only rewarding your loyal customers for their support, but you are also tapping into their networks and expanding your reach. People are much more likely to trust recommendations from friends and family than they are from traditional advertising channels, so by leveraging the power of word-of-mouth marketing, you can quickly and cost-effectively acquire new customers.
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