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Reciprocity: giving leads to receiving from "summary" of Gatilhos mentais by Gustavo Ferreira

Reciprocity is a powerful psychological trigger that influences human behavior. It is based on the idea that when we give something to someone, they feel a natural urge to reciprocate the gesture. This principle is deeply ingrained in our social interactions and has been used for centuries in various forms of communication. When we give without expecting anything in return, we create a sense of obligation in the other person. This feeling of indebtedness can lead them to respond in kind, whether it be through a favor, a gift, or some other form of reciprocity. By initiating the cycle of giving, we can ultimately benefit from receiving in the future. Reciprocity operates on the principle of mutual exchange, where each part...
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    Gatilhos mentais

    Gustavo Ferreira

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