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Apple Lisa and Macintosh from "summary" of Fire in the Valley by Paul Freiberger,Michael Swaine

The Apple Lisa was an ambitious project that aimed to bring a user-friendly graphical interface to the masses. Named after Steve Jobs' daughter, the Lisa was designed to be intuitive and easy to use, with a graphical desktop and a mouse for navigation. The Lisa was intended to be a revolutionary product that would change the way people interacted with computers. However, the Lisa ultimately failed to live up to its lofty ambitions. It was expensive, with a price tag of $10,000, and it was plagued by technical issues that made it unreliable. The Lisa also faced stiff competition from IBM, which had recently launched its own personal computer with a graphical interface. In the midst of the Lisa's struggles, Apple began work on a new project that would eventually become the Macintosh. Led by a team of engineers and designers, including Jef Raskin and Burrell Smith, the Macintosh aimed to build on the ideas of the Lisa while addressing its shortcomings. The Macintosh was designed to be more affordable and reliable, with a focus on simplicity and ease of use. The Macintosh was a breakthrough product that captured the imagination of the public. With its iconic design and innovative features, such as the graphical user interface and the mouse, the Macintosh set a new standard for personal computing. It was a commercial success, selling over 70,000 units in its first 100 days on the market. The Apple Lisa and Macintosh were two important milestones in the history of personal computing. While the Lisa may have stumbled, the Macintosh soared, paving the way for future innovations in technology. The legacy of the Macintosh lives on today in the form of Apple's modern lineup of computers and devices.
    oter

    Fire in the Valley

    Paul Freiberger

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