Enchantment encourages creativity and innovation from "summary" of Enchantment by Guy Kawasaki
Enchantment has the power to spark creativity and innovation in individuals and organizations. When people are enchanted by a product, service, or idea, they are more likely to think outside the box and come up with new solutions to challenges they face. This is because enchantment opens up our minds to new possibilities and helps us see things from a different perspective. Creativity thrives in an enchanted environment because people are more open to taking risks and exploring unconventional ideas. They are not bound by traditional ways of thinking and are willing to push the boundaries of what is possible. Enchantment gives individuals the courage to break free from the status quo and experiment with new approaches, leading to innovative solutions that can r...
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