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Arne Jacobs

Connecting with Gen Z Through Experiences

1. Gen Z is motivated by experiences, not by products. They will be more interested in engaging with your brand if you offer immersive experiences that allow them to make meaningful connections with your brand. 2. Gen Z is tech-savvy and prefers to use their own devices to engage with brands. Leverage digital platforms and social media to create personalized experiences for them. 3. Gen Z values authenticity and transparency. Focus on creating experiences that are true to your brand and that foster real connections with them. 4. Gen Z is a socially conscious generation and wants to know how your brand is making a positive impact on the world. Show them how your brand is making a positive difference in the world. 5. Gen Z is constantly looking for ways to stand out from the crowd. Create unique and memorable experiences that will make them feel special and valued.

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Cracking Gen Z Code: A Guide To Selling The Next Generation

Lance Balungcas

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