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Conscious capitalism challenges the status quo and traditional business models from "summary" of Conscious Capitalism, With a New Preface by the Authors by John Mackey,Rajendra Sisodia

Conscious capitalism represents a departure from the prevailing mindset that has dominated the business world for decades. It challenges the notion that the sole purpose of a business is to maximize profits at all costs, regardless of the impact on society or the environment. This paradigm shift is reflected in the way conscious businesses operate, placing equal emphasis on creating value for all stakeholders, not just shareholders. By doing so, they seek to create a more sustainable and inclusive form of capitalism that benefits not only the bottom line but also society as a whole. In challenging the status quo, conscious capitalism questions the traditional business models that prioritize short-term gains over long-term sustainability. Instead of focusing solely on quarterly profits, conscious businesses take a more holistic approa...
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    Conscious Capitalism, With a New Preface by the Authors

    John Mackey

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