Reducing costs can lead to a sustainable competitive advantage from "summary" of Competitive Strategy by Michael E. Porter
The concept of reducing costs to achieve a sustainable competitive advantage is fundamental in the field of competitive strategy. By lowering costs, a company can not only increase its profitability but also gain an edge over its competitors. This advantage is sustainable because it is not easily replicated by rivals, especially if the cost reductions are achieved through unique processes or capabilities. When a company is able to reduce its costs, it can potentially lower the prices of its products or services. This can attract more customers and increase market share. Additionally, cost reductions can lead to higher profit margins, which can be reinvested into the business for further growth and innovation. Over time, these cost advantages can become deeply ingrained in the company's operations, making it difficult for competitors to catch...
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