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Always consider your audience when communicating from "summary" of Communicate with Quality by Marlene Caroselli
When you communicate, it is crucial to keep your audience in mind at all times. Your message should be tailored to the needs and preferences of the individuals you are trying to reach. Consider their background knowledge, interests, and expectations. This will ensure that your message is received and understood in the way that you intend. To effectively communicate with your audience, you must first understand who they are. What do they know about the topic? What are their interests and concerns? By answering these questions, you can tailor your message to resonate with your audience. For example, if you are speaking to a group of experts in a particular field, you can use technical language and complex concepts. However, if you are speaking to a general audience, you will need to simplify your message and avoid jargon. In addition to understanding your audience, you should also consider their expectations. What do they hope to gain from your communication? Are they looking for information, inspiration, or entertainment? By aligning your message with their expectations, you can ensure that they are engaged and receptive to what you have to say. For example, if you are giving a presentation to a group of investors, you may want to focus on the potential return on investment. On the other hand, if you are giving a speech at a charity event, you may want to emphasize the impact of their donations on the community. Furthermore, it is important to consider the context in which you are communicating. Are you speaking in person, over the phone, or via email? Each of these mediums requires a different approach to communication. For example, when speaking in person, you can use body language and facial expressions to emphasize your message. When communicating via email, you must rely on written words to convey your ideas clearly.- When communicating with others, always keep your audience in mind. By understanding who they are, what they expect, and the context in which you are communicating, you can ensure that your message is received and understood effectively. Through thoughtful consideration of your audience, you can create meaningful and impactful communication that resonates with the individuals you are trying to reach.