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Don't be influenced by shortterm market noise from "summary" of Common Stocks and Uncommon Profits by Philip A. Fisher

The prudent investor needs to have a clear understanding of the difference between what is important in the long run and what is merely short-term market noise. It is easy to get caught up in the day-to-day fluctuations of the market, but this can lead to poor decisions based on emotion rather than sound analysis. Investors should focus on the underlying fundamentals of a company rather than being swayed by short-term price movements. A company's long-term growth potential, competitive advantages, and management team are much more important indicators of future success than the daily ups and downs of the stock market...
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    Common Stocks and Uncommon Profits

    Philip A. Fisher

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