Unconscious bias affects our perceptions from "summary" of Blink by Malcolm Gladwell
In the blink of an eye, our brains make snap judgments based on a myriad of factors, some of which we may not even be aware of. These snap judgments are influenced by our unconscious biases, shaping the way we perceive the world around us. When we are presented with new information or meet someone for the first time, our brains quickly categorize and make assumptions based on our past experiences and societal norms. These unconscious biases can lead us to make snap judgments that may not accurately reflect reality. For example, in a study conducted by psychologist John Bargh, participants were primed with words related to the elderly before engaging in a task. As a ...
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