AR has the potential to bridge the gap between physical and digital experiences from "summary" of Augmented by Brett King,Andy Lark,Alex Lightman,JP Rangaswami
AR has the power to connect the physical world we live in with the digital realm we interact with daily. It provides a seamless means of merging these two separate experiences, creating a unified and enhanced reality. With AR, users can see and interact with both physical objects and digital information simultaneously, blurring the lines between what is real and what is virtual. By overlaying digital content onto the physical environment, AR offers a new way of experiencing the world around us. It enables us to access additional layers of information, such as product details, historical facts, or interactive elements, enhancing our understanding and engagement with our surroundings. This integration of physical and digital elements opens up a world of possibilities for how we interact with the world. Through AR, businesses can c...
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