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AR can revolutionize how we shop and experience retail environments from "summary" of Augmented by Brett King,Andy Lark,Alex Lightman,JP Rangaswami

Augmented reality has the potential to completely transform the way we shop and interact with retail environments. Imagine walking into a store and instead of being bombarded with sales pitches and promotions, you are greeted by a personalized digital assistant that knows your preferences and shopping history. This assistant can guide you through the store, showing you products that match your style and budget, making recommendations, and even allowing you to try on virtual outfits or test out products before making a purchase. With AR, the entire shopping experience becomes more interactive and engaging. You can use your smartphone or AR glasses to scan items and instantly access detailed product information, customer reviews, and pricing comparisons. This empowers consumers to make more informed decisions and ens...
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