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Business ethics emerged as a cornerstone of success from "summary" of A Business History of India by Tirthankar Roy

In the Indian business landscape, the idea of conducting business with integrity and honesty has steadily gained importance over time. This shift towards emphasizing ethical practices can be seen as a response to the changing dynamics of the business environment. As markets become more competitive and interconnected, businesses have come to realize that maintaining a reputation for ethical conduct is not just a moral imperative but also a strategic advantage. Businesses that prioritize ethical behavior are more likely to earn the trust and loyalty of customers, suppliers, and other stakeholders. This trust forms the foundation of long-term relationships that are essential for sustained success in the business world. By consistently adhering to ethical standards, companies can differentiate themselves from their competitors and build a strong brand identity based on reliability and integrity. Moreov...
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    A Business History of India

    Tirthankar Roy

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