Test and iterate different strategies to find what works best from "summary" of 80/20 Sales and Marketing by Perry Marshall
To excel in sales and marketing, you must be willing to experiment with various approaches and techniques. You can't just rely on one method and hope for the best. Success comes from testing different strategies and refining them based on the results you achieve. This process of trial and error is essential for finding what works best in your specific situation.
By testing and iterating different strategies, you can gather valuable insights into what resonates with your target audience. You may discover that certain messages or offers are more ef...
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