👑 Management & Leadership
📣 Marketing & Sales
"The Sales Boss: The Real Secret to Hiring and Firing Salespeople" by Jonathan Whistman is a guide aimed at sales managers and leaders focusing on effective hiring and management of sales teams. The book emphasizes that the success of a sales organization hinges on the quality of its salespeople, making it crucial for leaders to understand how to select and develop top talent. Whistman provides practical strategies for identifying the right candidates, assessing their potential, and making informed hiring decisions. He also addresses the importance of organizational culture and how it influences sales performance. The book delves into techniques for coaching and developing salespeople, as well as when to make the tough decision to let someone go if they are not meeting expectations. Overall, "The Sales Boss" serves as a comprehensive resource for building and managing a high-performing sales team, with a strong focus on recruitment, training, and leadership practices that drive success in sales.
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