Summary of The Creative Nudge

The Creative Nudge by Flora Davis is a guide to unlocking creative potential and maximizing returns on creativity. Davis explores the science, concepts, and best practices of creative problem solving and provides a complete play-by-play for achieving breakthrough ideas. The book covers topics ranging from understanding the psychology and neural networks of creative production to developing a successful creative process. Along the way, Davis outlines a step-by-step system for harnessing the creative power of creative problem solving and leveraging creativity for innovation. Featuring accessible techniques, inspiring stories, and engaging exercises, The Creative Nudge provides readers with the tools to reach higher levels of creative success.