Summary of Beyond Entrepreneurship 2. 0

Beyond Entrepreneurship 2.0 lays out the steps for creating an enduring business that will become a true asset, while preserving the values and principles of the founding entrepreneur. The book examines the four stages of business growth and how to move through them in a measured and planned way while avoiding common pitfalls. It covers how to evaluate and improve the leverage points of the business, and it teaches the reader how to set the stage, from hiring to strategic partnerships, for sustained growth. Additionally, readers are provided with insightful advice on structuring corporate leadership so that strategic decisions and customer requirements are addressed in a timely manner. Finally, the book uses real-world examples and anecdotes to demonstrate the successes and missteps of entrepreneurial companies that have successfully and unsuccessfully taken business from start-up to enduring corporation.